1/11/2024 0 Comments Lunar crush appAnd right now, about 5% of the traffic is people looking at stocks. We think that that's going to be a larger part of the business as we continue to grow as well. “We're also categorising social for stocks and NFTs. The company has now expanded into categorising social media data and insights related to the traditional stock market and the NFT space, which Joe expects to be an increasingly important element of the platform. What if we build something that helps people understand and gets a clear idea of what the social presence of all of these things are?’ That's really where it started.”Īs LunarCrush has grown, so has its audience. There's nowhere to go to really understand the communities behind each of these projects. “So we said: ‘Hey, we can't see all of this data in one place. Social media has a huge influence on the market,” Joe says. Nowadays with crypto Twitter, projects won't even look for the website first to make sure the domain name is available - they're looking to make sure they can get the Twitter handle. “A big piece of it was trying to create transparency and clean a lot of the data that comes off social media. LunarCrush was created to answer this question by allowing people to easily make sense of the social media data and insights surrounding these blockchain projects. How are people going to understand value across these digital assets in the future?” “Some of these projects don't even have founders, people, or even docs. How do you really understand all of these different projects that are launching - are these new business models?” “It wasn’t until 2017, when all of these tokens proliferated out of Ethereum, that we said this is the time. Jon loved trading baseball cards back in the day and he just loved social, and I was kind of obsessed with Bitcoin once we found it,” Joe says. “We would always be spitballing ideas around financial markets. As the number of blockchain projects using social media to court public support skyrocketed, they were concerned about the difficulty users faced in understanding their value. The foundational concept of LunarCrush emerged from a shared passion between Joe and the company’s other Co-Founder, Jon Farjo. We sat down with LunarCrush Co-founder and CEO Joe Vezzani to find out more about LunarCrush, his perspective on the Zilliqa ecosystem, and the company’s plans for the year ahead. Its Lunr token is designed with utility in mind, allowing users to access the platform’s social media insights and rewarding them for engagement. LunarCrush operates a multi-chain application that supports Zilliqa, Ethereum, Polygon, BNB Chain, and more. The company has continued to grow and offer ever-expanding utility to users over the past few years, recently reaching the impressive milestone of 1 million transactions on its platform. LunarCrush is one of the most popular applications in the Zilliqa ecosystem, offering people a simple way to access real-time insights, social media data, trading, and portfolio tools across the crypto market and participate in a decentralised economy where they can earn tokens through engagement.
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